What does ReelBolt actually make?

Finished promotional videos for software products: launch videos, feature demos, social ads, onboarding clips and sales outreach. You get an exported video file, ready to publish.

Do I need to give it footage, or does it create the video from scratch?

Either. ReelBolt can build a video from your product alone, or take raw recordings you already have and edit them into a finished cut. Most teams do both: real footage for the demo, generated scenes for the rest.

Do I need to know how to edit video?

No. You never have to cut on a timeline and there is no editing seat to buy. You describe what you want, the agents do the scripting, cutting, narration, titling and grading, and you review the result.

How is this different from a template-based video maker?

Template tools drop your logo into somebody else’s animation. ReelBolt builds the video around your actual product, so what viewers see matches what they get when they sign up.

Who reviews the quality?

A dedicated reviewer agent scores every draft against the brief before you see it. Drafts that fall short are sent back through production automatically, so weak cuts never reach your inbox.

Where does my data live, and which AI models are used?

You choose. ReelBolt connects to your own AI provider account and can run entirely inside your own infrastructure, which means your product, footage and internal material stay under your control.

Can it add a voiceover?

Yes. The narration the scriptwriter writes for each scene, or lines you type yourself, is spoken in a voice you choose from your connected speech service and mixed under the picture with the music and dialogue. It reads the script word for word; nothing is improvised.

Can it generate footage I do not have, and what does that cost?

Yes, within limits you set. A shot-director agent plans short b-roll clips — cutaways, a cold open, an end card — and a video-generation service you connect makes them. Generated video is billed by that service, so ReelBolt caps spending per run, per project per day and across the installation, checks the cost of the whole plan before buying anything, and refuses anything over the cap.

Can it blur licence plates or other private details in my footage?

Yes. Describe the object — a licence plate, a badge, a screen, a sign — and ReelBolt finds it, follows it as the camera moves, and blurs, pixelates or blacks it out everywhere it appears in the finished cut. When the tracker is unsure it covers more rather than less.

Do I have to understand how it made the cut?

No, but you can see it. Every finished cut opens in a studio view with the picture and a track-by-track timeline of what was kept, where the graphics sit and how the audio is mixed. A built-in assistant can also explain a run, or draft a workflow for you — it proposes every change and applies it only when you approve.

How long does one video take?

Days rather than the weeks an agency cycle takes. Once your first video is set up, re-running it for the next release is a single click.

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An AI video team for the product you already built

AI video production · for teams that ship

ReelBolt learns what your product does, writes the script, cuts the footage, and delivers a finished promo video. Every draft is scored and reworked until it is good enough to publish.

Book a demo See what it does

Live render

Made for

Product launches

Feature demos

Sales outreach

Paid social ads

Customer onboarding

Release highlights

Investor updates

The problem

Great products, invisible launches

Video is the format buyers actually watch, and it is the one thing most teams never get around to making. An agency costs thousands and takes weeks. Doing it in-house means someone stops their real job to fight with an editing timeline.

So the feature ships, the changelog goes out, and nobody outside the team ever sees the product move. ReelBolt closes that gap: it gives you the production team without the headcount, the retainer, or the two-week turnaround.

Days, not weeks

From “we should make a video” to a finished cut, without booking an agency.

One video per release

Launch content stops being the thing that slips when the sprint runs long.

No editing seat required

Marketing gets to ship video without waiting on a designer or an editor.

How it works

Four steps to a finished video

You bring the product. ReelBolt handles everything between the idea and the export.

Show it your product

Connect your product and drop in whatever you already have — screen recordings, raw footage, brand assets, docs. No brief to write.

Agents plan the video

A team of AI agents works out what your product does, who it is for, and which moments are worth showing, then writes and storyboards the video.

They edit and design it

Dead air and bad takes get cut, the best moments get kept, and titles, narration, colour, music and sound are added — the work an editor would do.

You get a finished cut

Download a ready-to-publish video. Ask for a different angle, a shorter version, or a new one for every release — it costs you a click.

Want the detail behind each step? See the full feature breakdown.

What you get

Everything an in-house video team would do

A whole production team, on demand

Scriptwriter, director, editor, motion designer, colourist and sound. Every role an agency would bill you for, working in parallel on your video.

Your raw footage, already edited

Upload an unedited recording and get a tight cut back. Silence, stumbles and weak takes are removed automatically, anything private in frame can be blurred, and the story is kept intact.

On brand, every single time

Videos are built from your own product and its real look and feel, so the result matches what customers actually see instead of a stock template.

Nothing weak gets published

A reviewer agent scores every draft against the brief. Anything that falls short goes straight back into production — before it ever reaches you.

Repeat it for every release

Save the way you make videos as a reusable recipe. Ship a feature, run it again, and have the launch video ready the same day.

Your AI, your data, your servers

Bring your own AI provider and run the whole platform inside your own infrastructure. Your product and footage never become somebody else’s training data.

Narrated, not just cut

The script gets spoken, scene by scene, in a voice you choose, and mixed under the picture with the music. It says exactly what was written — nothing improvised.

B-roll on a budget you set

Cutaways, cold opens and end cards are planned from your edit and generated to order — under a hard spending cap that is checked before a single clip is bought.

An assistant that knows your projects

Ask why a run failed, ask for a workflow for the files you just uploaded, ask how anything works. It proposes every change and waits for your yes before applying it.

Questions

Frequently asked

What does ReelBolt actually make?: Finished promotional videos for software products: launch videos, feature demos, social ads, onboarding clips and sales outreach. You get an exported video file, ready to publish.
Do I need to give it footage, or does it create the video from scratch?: Either. ReelBolt can build a video from your product alone, or take raw recordings you already have and edit them into a finished cut. Most teams do both: real footage for the demo, generated scenes for the rest.
Do I need to know how to edit video?: No. You never have to cut on a timeline and there is no editing seat to buy. You describe what you want, the agents do the scripting, cutting, narration, titling and grading, and you review the result.
How is this different from a template-based video maker?: Template tools drop your logo into somebody else’s animation. ReelBolt builds the video around your actual product, so what viewers see matches what they get when they sign up.
Who reviews the quality?: A dedicated reviewer agent scores every draft against the brief before you see it. Drafts that fall short are sent back through production automatically, so weak cuts never reach your inbox.
Where does my data live, and which AI models are used?: You choose. ReelBolt connects to your own AI provider account and can run entirely inside your own infrastructure, which means your product, footage and internal material stay under your control.
Can it add a voiceover?: Yes. The narration the scriptwriter writes for each scene, or lines you type yourself, is spoken in a voice you choose from your connected speech service and mixed under the picture with the music and dialogue. It reads the script word for word; nothing is improvised.
Can it generate footage I do not have, and what does that cost?: Yes, within limits you set. A shot-director agent plans short b-roll clips — cutaways, a cold open, an end card — and a video-generation service you connect makes them. Generated video is billed by that service, so ReelBolt caps spending per run, per project per day and across the installation, checks the cost of the whole plan before buying anything, and refuses anything over the cap.
Can it blur licence plates or other private details in my footage?: Yes. Describe the object — a licence plate, a badge, a screen, a sign — and ReelBolt finds it, follows it as the camera moves, and blurs, pixelates or blacks it out everywhere it appears in the finished cut. When the tracker is unsure it covers more rather than less.
Do I have to understand how it made the cut?: No, but you can see it. Every finished cut opens in a studio view with the picture and a track-by-track timeline of what was kept, where the graphics sit and how the audio is mixed. A built-in assistant can also explain a run, or draft a workflow for you — it proposes every change and applies it only when you approve.
How long does one video take?: Days rather than the weeks an agency cycle takes. Once your first video is set up, re-running it for the next release is a single click.

Still deciding? Read what we are building and why.

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See it run on your own product

Tell us what you are building and what you want to show off. We will walk you through a video made from your product.

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